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Health Insurance for Start-ups

Perks of the corporate world, for the start-up community

  • About this Group
  • Current Offer

About this group

Why buy health insurance?

People buy health cover to access private treatment if they need it, without the worry of how to pay for it. Yes the NHS is there, but sometimes the convenience, degree of choice and speed of resolution are paramount and that's where private treatment can help.

Why is this an issue for people at start-ups?

Start-up working comes with freedoms but also it's own stresses and financial pressures. Equally start-ups are lean organisations of few people, making it hard to absorb absences - from intern to founder, the impact can be profound.

So, health insurance is attractive for start-up workers in the sense that it removes the worry of a sudden, large and unexpected medical bill at a financially delicate time. And it's also attractive for the start-up as it helps quick treatment to avoid absence and the strain or slowdown in growth that results.

However the monthly premium can be a fair bit so it can slip down the list of to-dos.

Why don't start-ups just offer it as a perk?

It's a really attractive perk - successful firms like Skimlinks include it in their benefits and Alicia Navarro their CEO has said it's a core part of building a sense of community.

Would go work for @AliciaNavarro at @skimlinks based on how she's described her company culture. #goodjob

— Gareth Knight (@oneafrikan) September 12, 2013

In spite of this, and particularly for earlier stage companies, it's simply impossible to justify the spend of shareholder funds on employee benefits when growth is a priority. It's also hard to get a really attractive price for the company when you lack the purchasing scale of a large corporate.

So why this group?

That's where we are helping. By joining this group, you club together with other start-ups and use the same scale buying power effects that corporates use to get a specially-negotiated deal on health insurance from AXA PPP healthcare. What's more, it's available to individuals at start-ups rather than the start-ups themselves, so everyone can buy on their own, rather than needing to persuade or wait for the company to decide it's a good use of shareholders funds.

What's the Health insurance like and what's the offer?

The Health Insurance is with AXA PPP healthcare - their leading health cover is flexible and they hold 5 stars with Feefo and Defaqto, independent star rating systems for product and consumer experience.

Thanks to collective buying power, everyone buying via our Health Insurance for Start-ups group gets a £100 voucher to spend on a variety of health, nutrition and supplement products. Group members will also access 12 months of health insurance for the price of 10 and 50% off PureGym membership.

What next?

Join this group to add your bargaining power to group and get a high-quality health insurance policy. You can start saving on healthy activities and spend less time worrying and more time making your business bigger than Apple.

David Woodfield By David Woodfield
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75 Members

Current Offer

Get rewarded for your health with better health insurance and a £100 voucher

Get rewarded with a £100 voucher for your chosen nutrition and supplements products when buying health insurance through this group.


We negotiated with AXA PPP healthcare to bring group members our best ever Private Medical Insurance offer:


  • £100 voucher to spend on healthy snacks or nutritional products exclusively for Bought By Many members
  • 2 months of free health insurance – 12 months for the price of 10
  • 50% off PureGym membership
  • Fast Track Appointments service, out-patient scans and 24/7 nurse phone support included as standard
  • Cover for in-patient and out-patient hospital and specialists fees and cancer cover as standard
  • Physiotherapy, chiropractor, dentist and optician cover are optional extras


  • Terms and Conditions

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    Bought By Many – Exclusive Offer - £100 sports supplements voucher plus 2 months of free health insurance. Terms and Conditions

    • This an introductory offer and applies to new customers only for the first 12 months of the policy.
    • To qualify for this exclusive BBM offer, you must click through to the AXA PPP healthcare landing page via the Bought By Many link and purchase a new Personal Health Insurance policy.
    • The £100 voucher can be redeemed against any items on www.myactiveplus.com.
    • Two months free health insurance is for new customers only and is valid for policies with a start date before 09/12/16. If paying annually, you will only be charged for 10 months of cover. If paying monthly, 2 months of cover will be free.
    • 50% off 12 month PureGym membership is available to lead plan member and family plan members covered on your AXA PPP healthcare plan. See full terms here.
    • This offer cannot be used in conjunction with any other offer or promotion. If you get a quote via the Bought By Many link but then complete your purchase using a cashback site, price comparison site or any other promotional partner, you will not receive the exclusive BBM offer.
    • Quotes are valid for 45 days.


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Bought By Many Ltd is a company registered in England and Wales with number 7886430. Address: 1-10 Summers Street, London EC1R 5BD. Bought By Many Ltd is authorised and regulated by the Financial Conduct Authority - Register number 652623. This register can be checked for details of our permissions, history and contact details.