Review: Aviva Health Insurance

David Woodfield By David Woodfield


Aviva is a global insurance brand, providing insurance to approximately 31 million customers worldwide. The UK’s largest insurer, its product range includes life, general and health insurance.

Aviva’s health insurance policy is rated 5 out of 5 stars by Defaqto (an independent reviewer of financial products) and includes a number of benefits as standard. Customers can change several options to either increase the comprehensiveness of their cover, or reduce the premium cost.

You can compare Aviva's policies at a detailed level using - a health insurance comparison site.

Overview of health insurance cover provided by Aviva

Aviva’s core health insurance policy offers the following cover as standard:

  • Hospital fees for private hospitals on Aviva’s approved list
  • Specialist consultation fees
  • Specialists treatment fees up to a certain limit (see terms and conditions for more information)
  • Cancer cover, including treatments such as chemotherapy and radiotherapy
  • Diagnostic tests e.g. ECGs, scans and x-rays
  • Specialist-referred chiropractic, osteopathic and physiotherapy treatment
  • Dental surgery performed in a hospital

Policyholders can then opt to increase your cover with extras such as dental and optical treatment, psychiatric treatment, an extended choice of hospitals, and protected no claims discount.

Other benefits include a 24-hour GP helpline for medical guidance, free cover for younger children if you take out a policy for yourself and your eldest child, a 24-hour stress counselling helpline and membership of Aviva Advantages – exclusive discounts and prize draws, open to all Aviva customers.

How much does Aviva health insurance cost?

Aviva offers customers options to flexibly tailor the level of cover, according to your budget. For example, policyholders can sign up for the ‘six week’ option – where treatment is initially received under the NHS, and then referred privately if the issue has not been resolved after six weeks – to reduce your premium.

Other flexible options include scaling back out-patient cover to a £1,000, £500 or £0 limit, raising your excess up to a maximum £5,000, and reducing the choice of available hospitals.

At renewal stage, Aviva also offers up to 15% discount to customers who undertake MyHealthCounts; an online assessment tool that analyses the current state of your health.

You can compare the price of Aviva's policies and their features versus the rest of the market by using

What do Aviva health insurance customers say?

Aviva advertises the experience of its health insurance customers through its website with positive comments around the speed and convenience of the claims service and the knowledge and caring nature of its staff.

In terms of independent reviews, Aviva has received mixed feedback. Review Centre only ranks the policy 1.6/5 on average from 50 customer reviews, with complaints relating to the service received, while has 39 reviews rating Aviva's Health Insurance at 3.9/5 on average, with 85% recommending the service.

What do the experts say about Aviva health insurance?

Defaqto, an indpendent reviwer of financial products, has rated Aviva's health insurance the maximum five out of five stars.

This article was independently written by Bought By Many. We were not paid to write it, but we may receive commission for sales that result from you clicking on a link to one of our partners.

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