Review: AIG Life Insurance

Key policy features

  • AIG has flexible cover options to suit individual needs
  • Policies are purchased through a personal financial adviser
  • Business cover is available


With customers in more than 80 countries, the American International Group, Inc (AIG) is one of the most well-known international insurance companies. AIG states that it is “our belief that insurance should be as accessible and easy as possible” and that it’s “always on hand to help if needed.”

AIG Life Limited is the UK life insurance arm of AIG — it works in the UK, Channel Islands, Isle of Man and Gibraltar.

See how much you could with AIG life insurance today.

Overview of the cover provided by AIG Life Insurance in the UK

AIG offers four different levels of cover — term insurance, family income benefit, life start and instant life insurance.

All AIG Life policies come with its Smart Health services. This includes:

  • — Whether it’s online or over the phone, you can have peace of mind knowing that you’ve got on hand support with any medical concerns, prescriptions or specialist referrals. All consultation slots are 30 minutes.
  • — You’ll receive a personalised 4 or 8-week program that’s been designed by sports and nutrition experts.
  • — Its dedicated team of mental health specialists are available to offer personalised care. Including support strategies and treatment options.
  • — AIG has specialist nutritionists on hand to discuss any dietary requirements. They’ll also offer you a personalised plan to help you support and reach your goals.
  • — Gives you a personalised report that is designed to improve your health and nutrition.

Term insurance

Term Assurance is the simplest of and most basic level of cover. It pays out a lump sum if the person covered dies or is diagnosed with a terminal illness (with a life expectancy of less than 12 months). You can choose the amount you want to be covered for at the start of the policy and can set whether it stays at the same level for the life of the policy, increase each year or decrease each month.

Family income benefit

Its Family income benefit cover is a cost-effective way to help your loved ones pay the bills once you’ve passed away. It covers the same scenarios as its Term insurance, but it’ll pay out in monthly instalments instead of one lump cash sum. The amount that is paid out monthly is chosen by you, which would be a better option when it comes to things like budgeting.

Life Start

With Life Start, you’ll be covered for the same scenarios as term insurance, but AIG will make it an easier option for you to pay. Your premiums will be kept lower at the beginning of the plan and will gradually increase over time.

Life start can help you get insured on a lower budget, but it could eventually cost more over time, depending on how long you’d like to keep the cover for.

Read our guide to the best life insurance providers to see how AIG's cover compares with other providers.

Instant Life insurance

Instant Life Insurance is the only AIG policy available on price comparison websites. It pays out in the event of death or terminal illness and is available to people aged 17 to 55. There are fewer questions than usual for this type of cover, all you need to do is complete an online application that won’t ask for any medical evidence.

AIG Life’s policies can only be purchased through financial advisers (with the exception of Instant Life Insurance). However, they make it very hard on their website to find out any information about their life insurance policies.

Read our guide to the best life insurance providers to see how AIG's cover compares with other providers.

How much does life insurance cover from AIG cost?

The cost of life insurance is dependent on a variety of personal factors, such as your age, existing medical conditions and the level of cover required. However, because most of AIG Life’s policies are only available through a financial adviser you will be given advise on which policy suits you best.

What do AIG Life Insurance customer reviews say?

On the reviewer website Trustpilot, AIG Life was rated 3.3 stars out of 5 with an overall rating of “Average” (correct as of October 2021).

This article was written by Bought By Many. We were not paid to write it but we will receive commission if clicking on a link to one of the named insurers results in a reader taking out a policy with that insurer. We also charge for advertising space so a particular insurer may be highlighted in the article and, where insurers are listed, it can dictate where they appear in the list.